The ads focus on the concept of “Movement that inspires" , underlining the company's commitment to creating sustainable mobility solutions and inspiring consumers globally.

I carefully integrated the product, the keychain, into the photo of the model, using light and shadow to highlight it and create a direct visual connection with the brand.

This targeted strategy made the key fob an integral part of the Kia experience, conveying coherence and sophistication to the layout and underlining the product's central role in the welcome offered to visitors.