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Nike
Dunk Catalog

Project Type:

Packaging and paper

photo 3_edited.jpg

The catalog is based on the choice of the color of the Dunks, thus taking their strong point, that is the vastness of colors.

and models they own.

So that the chosen target feels a particular color and model.
The packaging was created to present the catalogue and transform it into a complete sensorial experience, similar

to that of opening a box of much-desired shoes, with all the features of a real one

and its own Nike box.

The black color was chosen specifically for the absence of color, so that once opened it creates an explosion of colors that amazes the viewer, offering the possibility of choosing your favorite color.

that represents them.

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